Coaching, Mentoring, Consulting, Counselling. What’s the difference?

If you are new to the world of coaching it is hard to understand the difference between, coaching, mentoring, consulting and counselling and where the lines blur. In this blog post I outline the key differences as well as the commonalities between them.

It's important to know the difference to check that you're investing in the right area. You don't want to be spending money on a coach when you actually need counselling; or paying for a mentor when you actually want a consultant.

At a high level the definition for each is:

  • Coaching is a collaborative process between a coach and a client to enhance the client's performance and achieve their personal and professional goals. Coaches use a structured approach to help clients identify their strengths, weaknesses, and opportunities for growth. They offer guidance, support, and feedback to help clients develop their skills, overcome obstacles, and achieve their desired outcomes. Coaching can be applied in various areas such as sports, business, and personal development.

  • Mentoring is a relationship between a mentor and a mentee in which the mentor shares their knowledge, skills, and experience with the mentee to help them develop their skills and achieve their goals. Mentors provide guidance, advice, and support to help mentees navigate their careers, build networks, and develop their skills. Mentoring relationships are typically long-term and can be formal or informal.

  • Counselling: Counselling is a therapeutic process in which a trained professional helps individuals, couples, or families to overcome emotional, psychological, or behavioural problems. Counsellors use a range of techniques to help clients understand their problems, develop coping strategies, and make positive changes in their lives. Counselling can address a range of issues such as anxiety, depression, addiction, and relationship problems.

  • Consulting: Consulting is a process in which a professional expert provides advice and recommendations to organizations or individuals to solve specific problems or achieve specific goals. Consultants use their expertise and experience to identify issues, analyse data, and develop solutions to improve organizational performance. Consulting can be applied in various areas such as business, technology, and healthcare. 


If we take a example goal and look at the different ways the roles could support you.

You want someone to support you with feeling stuck in your career and you're not sure how to progress.  

  • Coaching: A coach could work with the person to clarify their goals, identify their strengths and weaknesses, and develop a plan to achieve their desired career outcomes. The coach would offer guidance and support, as well as provide feedback on the person's progress and areas for improvement.

  • Mentoring: A mentor could share their own experiences and knowledge of the industry, offer advice on how to navigate challenges, and introduce the person to valuable contacts and networks. The mentor would act as a role model and sounding board for the person, helping them to develop their skills and confidence.

  • Counselling: A counsellor could explore the person's feelings of dissatisfaction, help them to identify any underlying emotional or psychological issues that may be holding them back, and provide strategies for managing their emotions and improving their mental health. The counsellor would focus on helping the person to develop a greater sense of self-awareness and self-care.

  • Consulting: A consultant could analyse the person's career trajectory, identify potential obstacles, and develop a plan to help the person overcome these barriers and achieve their career goals. The consultant would provide expert advice and recommendations, drawing on their knowledge of the industry and best practices.


As you can see, each approach offers a different perspective and set of tools. A few questions to help you think about what type of professional service you need.

  • What are my specific goals and needs? Are they related to personal growth, career development, emotional wellness, or a specific project or business problem?

  • Do I need someone to provide me with advice and expertise, or do I need someone to guide me through a process of self-discovery and exploration?

  • Do I require specialized knowledge and skills, or do I need someone to provide me with ongoing support and accountability?

  • Am I looking for someone who can help me work through emotional issues and challenges, or am I looking for someone to help me achieve specific outcomes?

  • Am I willing to invest time and resources into a long-term coaching or counselling relationship, or do I need a one-time consultation to address a specific issue?

  • Do I prefer a structured program with clear goals and objectives, or do I want a more flexible and open-ended approach?

  • Am I comfortable sharing personal information and feelings with someone, or do I prefer a more professional and objective relationship?

 ...or sometimes the best way is just to speak to a variety of different people offering the services and they will be able to advise you. It may be that you will need a variety of different services.

If coaching sounds like it might be the right fit for you then please get in touch and we can have a free 20 minute chat to decide whether I could help you achieve your goals

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